THE FIRST HUNDRED YEARS ARE THE TOUGHEST; What we can learn from the century of competition between Sears and Wards

Berkeley CA: Ten Speed, (1988). First printing. 4to, pp. ix, 283. Bibliography, index. Illustrated with facsimiles of catalog pages. Paper wraps. Edges and cover slightly soiled and bumped, o/w a VG tight copy. Item #44985

Price: $14.40

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